[vc_row full_width=“stretch_row” css=“.vc_custom_1754514255951{background: #000000 url(https://co-ux-colin2020.oss-cn-shenzhen.aliyuncs.com/daily-img/domestic-product-photography-bg.webp?id=232504) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}” side_background_title_typo=“null” el_class=“clb__dark_section” title_typo=“null”][vc_column][vc_empty_space height=“30vh”][ohio_heading module_type_layout=“on_middle” heading_type=“h2” subtitle_type_layout=“without_subtitle” title=“JUU1JUI5JUI0JUU4JUJEJUJCJUU1JThDJTk2JUU0JUJBJUE3JUU1JTkzJTgxJUU2JThCJThEJUU2JTkxJTg0” heading_tag=“h2” header_typography=“%7B%22font_size%22%3A%223.5vw%22%2C%22font_size_mobile%22%3A%222.5rem%22%2C%22weight%22%3A%22inherit%22%2C%22style%22%3A%22inherit%22%2C%22use_custom_font%22%3Afalse%7D” heading_color=“#ffffff” title_typo=“{font_size:3.5vw,font_size_tablet:,``font_size_mobile``:``2.5rem``,``line_height``:,line_height_tablet:,``line_height_mobile``:,letter_spacing:,``letter_spacing_tablet``:,letter_spacing_mobile:,``color``:``#ffffff``,``weight``:``inherit``,``style``:``inherit``,``use_custom_font``:false}"][vc_empty_space height="30vh"][/vc_column][/vc_row][vc_row full_width="stretch_row" css=".vc_custom_1649058905399{background-color: #110F14 !important;}" side_background_title_typo="null" el_class="clb__dark_section"][vc_column][vc_empty_space height="11vh"][vc_row_inner][vc_column_inner width="2/5" css=".vc_custom_1754158551091{padding-right: 8vh !important;}"][ohio_text text_typo="{``font_size``:,font_size_tablet:,``font_size_mobile``:,line_height:1.6em,line_height_tablet:,``line_height_mobile``:,letter_spacing:,``letter_spacing_tablet``:,letter_spacing_mobile:````,color:rgba(255,255,255,0.85),weight:inherit,style:inherit,use_custom_font:false}” content_styles=“.vc_custom_1754499816563{padding-top: 6vh !important;padding-right: 11vh !important;}“]我们精心策划了对年轻化产品线的拍摄。
从故事，场景，装造，搭配、拍摄计划等都进行有序的设定。
[/ohio_text][ohio_text text_typo=“{font_size:,``font_size_tablet``:,font_size_mobile:,``line_height``:``1.6em``,``line_height_tablet``:,line_height_mobile:,``letter_spacing``:,letter_spacing_tablet:,``letter_spacing_mobile``:,color:rgba(255,255,255,0.85),weight:inherit,style:inherit,use_custom_font:false}” content_styles=“.vc_custom_1754499942136{padding-top: 6vh !important;padding-right: 11vh !important;}“]前期方案策划需要三周。
首先，思考和定位品牌调性。寻找了大量的参考，以敲定风格，准备的道具清单，合适的模特感觉。
开始构思拍摄需要的感觉和场景，通过拼贴的形式来表达自己需要的调性。
以上完成之后，我们将开始准备执行方案。
- 品牌设计师、摄影师讨论需要的感受与情绪，如何实现
- 选择模特、化妆师、场地
- 道具采买，产品准备
- 准备执行清单：拍摄时间线，产品+道具+服装组合，姿势参考册
- 组织项目团队，现场职责与分工
- 拍摄完成后，后期处理标准和样图评审
项目团队
[/ohio_text][ohio_text text_typo="{``font_size``:````,``font_size_tablet``:````,``font_size_mobile``:````,``line_height``:``1.6em``,``line_height_tablet``:````,``line_height_mobile``:````,``letter_spacing``:````,``letter_spacing_tablet``:````,``letter_spacing_mobile``:````,``color``:``rgba(255,255,255,0.85)``,``weight``:``inherit``,``style``:``inherit``,``use_custom_font``:false}" content_styles=".vc_custom_1754500105796{padding-top: 6vh !important;padding-right: 11vh !important;}"]设计总监 Colin项目策划 Colin、Doris
摄影师 余云[/ohio_text][vc_empty_space height=“6vh” el_class=“vc_hidden-lg vc_hidden-md”][/vc_column_inner][vc_column_inner width=“3/5”][vc_single_image image=“232485” img_size=“full” css=""][/vc_column_inner][/vc_row_inner][vc_separator color=“custom” css=“.vc_custom_1649057227890{margin-top: 0px !important;margin-bottom: 40px !important;}” accent_color=“rgba(96,96,107,0.65)”][/vc_column][/vc_row][vc_row side_background_title_typo=“null” el_id=“user”][vc_column width=“1/4” css=“.vc_custom_1754074313811{border-radius: 20px !important;}”][vc_empty_space height=“6vh”][ohio_heading module_type_layout=“on_left” heading_type=“h4” subtitle_type_layout=“without_subtitle” title=“JUU1JTgxJTlBJUU0JUI4JThEJUU4JUEyJUFCJUU1JUFFJTlBJUU0JUI5JTg5JUU3JTlBJTg0JUU1JUE1JUIzJUU1JUFEJUE5” heading_tag=“h4” header_typography=“%7B%22weight%22:%22inherit%22,%22style%22:%22inherit%22,%22use_custom_font%22:false%7D” title_typo=“{font_size:1.5rem,font_size_tablet:,``font_size_mobile``:,line_height:2rem,line_height_tablet:,``line_height_mobile``:,letter_spacing:,``letter_spacing_tablet``:,letter_spacing_mobile:,``color``:,weight:inherit,style:inherit,transform:inherit,decoration:inherit,use_custom_font:false}”][vc_empty_space height=“3vh”][ohio_text text_typo=“null”]Happy
Carefree
Energetic
Trendsetting
Relaxed
Amusing
快乐的
自由自在的
充满活力的
引领潮流的
轻松自然的
有趣的[/ohio_text][vc_empty_space height=“10vh” el_class=“clb__section_spacer”][/vc_column][vc_column width=“3/4” css=“.vc_custom_1753468131539{padding-left: 6vh !important;}”][vc_empty_space height=“11hv”][ohio_carousel loop=“0” item_desktop=“1” pagination_show=“0” navigation_buttons=“0” content_styles=“.vc_custom_1754503753614{border-radius: 20px !important;}”][ohio_carousel_inner title=“Section 1” tab_id=“1753270714008-d5f99c24-77d3”][vc_single_image image=“232486” img_size=“full” css=“.vc_custom_1754508170649{border-radius: 15px !important;}”][/ohio_carousel_inner][/ohio_carousel][vc_empty_space height=“10vh” el_class=“clb__section_spacer”][/vc_column][vc_column][vc_separator color=“custom” css="" accent_color=“#60606BA6”][vc_empty_space height=“11hv”][/vc_column][/vc_row][vc_row side_background_title_typo=“null”][vc_column width=“1/4” css=“.vc_custom_1754074313811{border-radius: 20px !important;}”][vc_empty_space height=“10vh”][ohio_heading module_type_layout=“on_left” heading_type=“h4” subtitle_type_layout=“without_subtitle” title=“JUU5JUEzJThFJUU2JUEwJUJDJUU4JUI1JUIwJUU1JTkwJTkx” heading_tag=“h4” header_typography=“%7B%22weight%22:%22inherit%22,%22style%22:%22inherit%22,%22use_custom_font%22:false%7D” title_typo=“{font_size:1.5rem,font_size_tablet:,``font_size_mobile``:,line_height:2rem,line_height_tablet:,``line_height_mobile``:,letter_spacing:,``letter_spacing_tablet``:,letter_spacing_mobile:,``color``:,weight:inherit,style:inherit,transform:inherit,decoration:inherit,use_custom_font:false}”][vc_empty_space height=“3vh”][ohio_text text_typo=“null”]甜酷时尚
精灵古怪
个性率真
[/ohio_text][vc_empty_space height=“4vh” el_class=“clb__section_spacer”][/vc_column][vc_column width=“3/4” css=“.vc_custom_1753468131539{padding-left: 6vh !important;}”][vc_empty_space height=“11hv”][ohio_carousel loop=“0” item_desktop=“1” pagination_show=“0” navigation_buttons=“0” content_styles=“.vc_custom_1754503932519{border-radius: 20px !important;}”][ohio_carousel_inner title=“Section 1” tab_id=“1754502986656-6d173f21-3a32”][vc_single_image image=“232487” img_size=“full” css=“.vc_custom_1754508189919{border-radius: 15px !important;}”][/ohio_carousel_inner][/ohio_carousel][vc_empty_space height=“8vh” el_class=“clb__section_spacer”][/vc_column][/vc_row][vc_row side_background_title_typo=“null”][vc_column width=“1/4” css=“.vc_custom_1754074313811{border-radius: 20px !important;}”][vc_empty_space height=“6vh”][ohio_heading module_type_layout=“on_left” heading_type=“h2” subtitle_type_layout=“without_subtitle” title=“JUU1JTlDJUJBJUU2JTk5JUFGJUU0JUI4JTgw” heading_tag=“h4” header_typography=“%7B%22weight%22:%22inherit%22,%22style%22:%22inherit%22,%22use_custom_font%22:false%7D” title_typo=“{font_size:1.5rem,font_size_tablet:,``font_size_mobile``:,line_height:2rem,line_height_tablet:,``line_height_mobile``:,letter_spacing:,``letter_spacing_tablet``:,letter_spacing_mobile:,``color``:,weight:inherit,style:inherit,transform:inherit,decoration:inherit,use_custom_font:false}”][vc_empty_space height=“3vh”][ohio_text text_typo=“null”]酷酷吉他手[/ohio_text][vc_empty_space height=“4vh” el_class=“clb__section_spacer”][/vc_column][vc_column width=“3/4” css=“.vc_custom_1753468131539{padding-left: 6vh !important;}”][vc_empty_space height=“11hv”][ohio_carousel loop=“0” item_desktop=“1” pagination_show=“0” navigation_buttons=“0” content_styles=“.vc_custom_1754503942873{border-radius: 20px !important;}”][ohio_carousel_inner title=“Section 1” tab_id=“1754503256403-966c557b-8ac4”][vc_single_image image=“232488” img_size=“full” css=“.vc_custom_1754508223240{border-radius: 15px !important;}”][/ohio_carousel_inner][/ohio_carousel][vc_empty_space height=“8vh” el_class=“clb__section_spacer”][/vc_column][vc_column][vc_empty_space height=“6vh”][ohio_gallery gallery_grid=“default” alignment=“left” show_title=“0” masonry_grid=“0” gap=“24” columns=“2-1-1” content_images=“232489,232490” gallery_title_typo=“null” gallery_caption_typo=“null” content_styles=“.vc_custom_1754508248897{margin-left: 20vh !important;padding-bottom: 6vh !important;}”][vc_empty_space height=“12vh”][vc_separator color=“custom” css="" accent_color=“#60606BA6”][vc_empty_space height=“11hv”][/vc_column][/vc_row][vc_row side_background_title_typo=“null”][vc_column width=“1/4” css=“.vc_custom_1754074313811{border-radius: 20px !important;}”][vc_empty_space height=“6vh”][ohio_heading module_type_layout=“on_left” heading_type=“h4” subtitle_type_layout=“without_subtitle” title=“JUU2JTlDJThEJUU4JUEzJTg1JUU5JTgxJTkzJUU1JTg1JUI3” heading_tag=“h4” header_typography=“%7B%22weight%22:%22inherit%22,%22style%22:%22inherit%22,%22use_custom_font%22:false%7D” title_typo=“{font_size:1.5rem,font_size_tablet:,``font_size_mobile``:,line_height:2rem,line_height_tablet:,``line_height_mobile``:,letter_spacing:,``letter_spacing_tablet``:,letter_spacing_mobile:,``color``:,weight:inherit,style:inherit,transform:inherit,decoration:inherit,use_custom_font:false}”][vc_empty_space height=“3vh”][ohio_text text_typo=“null”]夏季服装道具，包含个性小背心与潮流破洞长裤，展现独特穿搭风格 。[/ohio_text][vc_empty_space height=“4vh” el_class=“clb__section_spacer”][/vc_column][vc_column width=“3/4” css=“.vc_custom_1753468131539{padding-left: 6vh !important;}”][vc_empty_space height=“11hv”][ohio_carousel loop=“0” item_desktop=“1.5” content_styles=“.vc_custom_1754504010791{border-radius: 20px !important;}”][ohio_carousel_inner title=“Section 1” tab_id=“1754334950361-0490b702-7ea6”][vc_single_image image=“232496” img_size=“full” css=“.vc_custom_1754508713910{border-radius: 15px !important;}”][/ohio_carousel_inner][ohio_carousel_inner title=“Section 2” tab_id=“1754334950415-9d59f835-b567”][vc_single_image image=“232497” img_size=“full” css=“.vc_custom_1754508729242{border-radius: 15px !important;}”][/ohio_carousel_inner][ohio_carousel_inner title=“Section 3” tab_id=“1754334950471-66f86a9f-9406”][vc_single_image image=“232498” img_size=“full” css=“.vc_custom_1754508740447{border-radius: 15px !important;}”][/ohio_carousel_inner][/ohio_carousel][vc_empty_space height=“8vh” el_class=“clb__section_spacer”][/vc_column][vc_column][/vc_column][/vc_row][vc_row side_background_title_typo=“null” el_id=“x”][vc_column][vc_separator color=“custom” css="" accent_color=“#60606BA6”][vc_row_inner][vc_column_inner width=“1/3”][vc_empty_space height=“6vh”][ohio_heading module_type_layout=“on_left” heading_type=“h4” subtitle_type_layout=“without_subtitle” title=“JUU2JTg4JTkwJUU3JTg5JTg3JUU1JUIxJTk1JUU3JUE0JUJBJTBB” heading_tag=“h2” header_typography=“%7B%22font_size%22%3A%223.65vw%22%2C%22font_size_mobile%22%3A%222.25rem%22%2C%22weight%22%3A%22inherit%22%2C%22style%22%3A%22inherit%22%2C%22use_custom_font%22%3Afalse%7D” title_typo=“{font_size:,``font_size_tablet``:,font_size_mobile:2.25rem,line_height:,``line_height_tablet``:,line_height_mobile:,``letter_spacing``:,letter_spacing_tablet:,``letter_spacing_mobile``:,color:,``weight``:``inherit``,``style``:``inherit``,``transform``:``inherit``,``decoration``:``inherit``,``use_custom_font``:false}"][vc_empty_space height="10px"][/vc_column_inner][vc_column_inner width="2/3"][ohio_heading module_type_layout="on_right" heading_type="h6" subtitle_type_layout="without_subtitle" title="JUUyJUFDJUE0JTIwUE9SVFJBSVQlMjBQSE9UT1M=" heading_tag="h4" header_typography="%7B%22weight%22:%22inherit%22,%22style%22:%22inherit%22,%22use_custom_font%22:false%7D" title_typo="{``font_size``:``0.85em``,``font_size_tablet``:,font_size_mobile:,``line_height``:,line_height_tablet:,``line_height_mobile``:,letter_spacing:0px,letter_spacing_tablet:,``letter_spacing_mobile``:,color:,``weight``:``400``,``style``:``uppercase``,``use_custom_font``:false}"][vc_empty_space height="2vh" el_class="clb__section_spacer"][vc_empty_space height="4vh" el_class="clb__section_spacer"][/vc_column_inner][/vc_row_inner][vc_empty_space height="4vh" el_class="clb__section_spacer"][vc_single_image image="232502" img_size="full" css=""][vc_empty_space height="4vh" el_class="clb__section_spacer"][vc_empty_space height="12vh"][vc_separator color="custom" css="" accent_color="#60606BA6"][vc_empty_space height="6vh"][/vc_column][/vc_row][vc_row side_background_title_typo="null"][vc_column width="1/4" css=".vc_custom_1754074313811{border-radius: 20px !important;}"][vc_empty_space height="6vh"][ohio_heading module_type_layout="on_left" heading_type="h2" subtitle_type_layout="without_subtitle" title="JUU1JTlDJUJBJUU2JTk5JUFGJUU0JUJBJThD" heading_tag="h4" header_typography="%7B%22weight%22:%22inherit%22,%22style%22:%22inherit%22,%22use_custom_font%22:false%7D" title_typo="{``font_size``:``1.5rem``,``font_size_tablet``:,font_size_mobile:,``line_height``:``2rem``,``line_height_tablet``:,line_height_mobile:,``letter_spacing``:,letter_spacing_tablet:,``letter_spacing_mobile``:,color:````,weight:inherit,style:inherit,transform:inherit,decoration:inherit,use_custom_font:false}”][vc_empty_space height=“3vh”][ohio_text text_typo=“null”]帅性时尚潮流女孩